Five tips to allow online retailers to ensure the availability and performance of websites, without slowing down, regardless of geographic location of Internet visitors and conditions of
Last Christmas shopping season was characterized in Europe by a massive series of sophisticated attacks online retailers by hackers. With 25% of annual revenue generated during the holiday shopping season, any downtime for online retailers is a major risk for both the sales and the reputation of the brand. The cyber attacks that hit reality of different types, by finance companies to some of the biggest names in the web, have clearly demonstrated that nobody is immune from the risk of attacks.
Some online retailers have been victims of DDoS attacks (Distributed Denial of Service), which generated traffic of up to 10,000 times the normal volume. Defending against these attacks and other malicious activities such as theft of information, cross-site scripting attacks and application level, is essential for business continuity. Continue safely their activities without the need for massive investment in infrastructure has become a priority business for the future.
Below are 5 tips degli esperti di Akamai Technologies per un e-commerce sicuro e scalabile:
1. Implementare un piano di failover . Minimizzare l’impatto di un attacco DDoS o un aumento imprevisto delle richieste, indirizzando immediatamente i visitatori in una sala d’attesa virtuale o verso un sito alternativo con funzionalità ridotte, in modo tale da mantenerli impegnati mentre si riduce il carico sul back end.
2. Prevenire è meglio che curare . Scaricare le funzioni dell’infrastruttura centralizzata su una piattaforma cloud altamente distribuita per garantire tutti i principali livelli di protezione iniziale dagli attacchi DDoS. Incrementando la scalabilità globale, can handle peak traffic generated by this type of attack: the more is transferred to the cloud, the greater the robustness and scalability of the infrastructure.
3. maximize every opportunity to generate sales using the Cloud to reduce traffic on the back end and increase the number of completed transactions during peak traffic. Redirect part of visitors to a specific section of the site, where you can give them updates on wait times and content such as videos and images of the catalog to involve the visitors until the application server can securely manage new business.
4. Mitigare gli effetti degli attacchi DDoS . Ci sono diversi tipi di attacco DDoS e non esiste quindi una sola strategia che possa mitigarne gli effetti in ogni situazione. Tuttavia, affidarsi a un’architettura basata sul cloud altamente distribuita offre diverse potenzialità di difesa, permettendo di bloccare gli attacchi DDoS vicino alla fonte e in tempo reale e impedendo che i collegamenti siano congestionati. Aggiungere alle difese un livello di sicurezza globalmente distribuito significa proteggersi da diversi tipi di problemi causati dagli attacchi DDoS, sia che agiscano su una singola macchina, su un data centre o a livello rete. E’ inoltre possibile aumentare la protezione di risorse importanti, come ad esempio i dati delle transazioni con carta credit, ensuring compliance with the requirements of PCI (Payment Card Industry), without additional investment.
5. security services based on the cloud: a good alternative to e-security traditional . Traditional systems of security, such as firewalls, intrusion prevention systems and solutions for network scan are no longer able to provide the flexibility and scalability needed to ensure protection from the threats of recent days, massive and distributed in a widespread manner. Not only that, trying to protect against all known vulnerabilities and can result in enormous costs to the detriment of the business if not done correctly. Services cloud-based security can reduce the costs of IT management and planning, leveraging the scalability of the Internet to provide on-demand capabilities to protect the infrastructure and ensuring business continuity, in any condition
About Akamai
Akamai ® provides cloud computing services to optimize content and applications, mobile Web, online video in HD and ensure a secure e-commerce. Joining a distributed computing capabilities and efficient with sophisticated software, the global platform Akamai has transformed the cloud to a place more suitable to inform, entertain, transact and collaborate. To find out how leading companies around the world optimize their business on the cloud, visit www.akamai.com @ Akamai and follow on Twitter.
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